
Taste The World: Discover The Rich Flavors Of Africa And The Middle East
Consumers have adventurous palates and are interested in bold, global, and fusion flavors. . Fortunately, consumers have access to global flavors without having to travel[AM2]. Spices from Africa, such as harissa, peri-peri, and berbere, and ingredients from the Middle East, like rose, tahini, and za’atar, are gaining momentum and driving consumers’ interest in global cuisines.




